Easy Mistakes in Communications

Mistakes in the world of Communications are unfortunately common and easy to make. We have all made mistakes, but hopefully we learn from them right? Sometimes it’s better to get some perspective before jumping to conclusions, starting something too fast or not at all. That’s what we are going to do today. Thinking about all the things that people don’t think about when communicating to customers or clients, we decided to put together some mistakes you should absolutely avoid at all costs.

Mistakes in Communication

Rude People

The easiest mistakes to make happen when people are impolite and quite simply, rude. Humans are emotional and for the most part, we let those emotions dictate our responses to situations. That’s probably why this one is important to keep in mind.

Most of the time, the rudeness comes out in comments from customers and/or clients. You know, the disgruntled, unfair, premature and immature comments. Unfortunately, it’s never a good idea to leave a comment unattended, even if it is extremely uncalled for. Pay attention to how you respond, be neutral, and then, if necessary, respond in a private message later. This helps build trust and respect with your followers.

A key note here is to NEVER ignore people.

Do People Care?

Another big mistake is assuming people care as much as you do about your content and creations. Being proud about your efforts in a marketing campaign, podcast episode, video, etc. is perfectly normal, but expecting everyone else to reciprocate that and immediately consume your content is not realistic. That’s not to say there won’t be some people that are loyal, but for the most part you should expect to promote everything you want attention for. Remember, people won’t just find your workshop, you’ll need to push it out, promote it, and make it clear what kind of engagement you want. Yes, that seems a little less fun than going viral, but not everything can be an instant success story.

People are People.

At the end of the day, people are people. Humans. When do we forget this? Honestly, this happens most when we forget to hold ourselves to the same standards as we hold everyone else. How long do you take to respond to emails, reply to social media comments, meet deadlines, etc.? It can be extremely frustrating when people respond too late, or when someone misses a deadline, or they ask you to repeat your work when it is literally right in front of them (this last one is a big one). We just have to remember that at some point we have done something to upset and frustrate someone else. Getting in the habit of being curious instead of assuming the worst will help immensely when confronting situations. Most people are not trying to do anything maliciously, they are simply human.

Try and keep all of these in mind when communicating with customers, clients, partners, and even in your personal relationships. Communication is key and most people want to find solutions and improve relationships. Avoid those mistakes we mentioned. Click here to schedule a Complimentary Brand Consultation.