How To Host Virtual Open Houses to Showcase Your Design Projects
The future of businesses showcasing their design projects lies in virtual open houses.
These digital events provide a unique opportunity to show off your creativity and craftsmanship in a convenient way to people all over the world.
In this article, you’ll find out how to host virtual open houses that effectively highlight your projects and attract potential clients.
1. Pick the Perfect Platform
First things first — you need to pick your platform.
There are tons of options out there, so find one that suits your style:
Zoom: Perfect for interactive sessions with lots of back-and-forth.
Google Meet: Easy to use and integrates seamlessly with other Google services.
Matterport: Super cool for 3D tours that let people explore at their own pace.
Facebook/Instagram Live: Awesome for engaging your social media fans in real-time.
Want lots of Q&A? Go with Zoom or Google Meet.
Want to blow minds with visuals? Matterport’s your friend.
2. Map Out Your Content
Next up, your game plan.
Outline the key points you want to cover:
Kick-off: Introduce yourself, your team, and what your open house is all about.
Project Background: Give some context—what were your goals, challenges, and inspirations?
Virtual Tour: Walk your audience through the space, highlighting the coolest design features.
Behind-the-Scenes: Share some insider info about your design process, materials, and techniques.
Q&A: Open the floor for questions. Interaction is where the magic happens.
3. Make It Visual
Let’s be real—visuals are everything!
High-quality images, videos, and interactive elements will keep your audience hooked.
Here’s how to make it pop:
Professional Photos: Good lighting and angles can make all the difference.
Video Tours: Create dynamic videos that give a real sense of the space.
3D Models: Use 3D software to make interactive layouts that people can explore.
Before-and-After Shots: Show off the transformation with some dramatic comparisons.
Mix it up to keep things interesting and let your audience really see the magic of your work.
4. Spread the Word
You want people to show up, right?
Make sure to get the word out early and often:
Email Blasts: Send invites to your email list with all the juicy details.
Social Media: Create event pages, post teasers and share reminders.
Website Features: Put the event front and center on your homepage and blog.
Collab with Influencers: Partner with influencers or other businesses to reach a wider audience.
Make sure everyone knows how to join the event and what awesome things they can expect.
5. Keep It Interactive
Nobody likes a boring presentation.
Keep your audience engaged with these simple tricks:
Live Chat: Encourage people to ask questions and share thoughts.
Polls and Quizzes: Fun and interactive, plus you get instant feedback.
Virtual Swag: Offer digital goodies like design templates or e-books as freebies.
Personal Stories: Share fun anecdotes related to the project to build a connection.
The more interactive, the better. People will stay interested and remember the experience.
6. Follow Up
Don’t leave your audience hanging after the event!
Follow up with them to keep the connection strong:
Thank You Emails: Send personalized notes with a recap and extra resources.
Feedback Surveys: Ask for feedback to see what rocked and what could be better.
Social Media Highlights: Post event highlights online and encourage attendees to share their thoughts.
Following up shows you care and helps you keep improving for next time.
Wrap-Up
Hosting a virtual open house is a killer way to showcase your design projects to the world.
They’re a great way to give prospective clients a look at your work from the comfort of their homes.
Ready to host your own? Book your free consultation with us NOW and let’s get planning!