DTC Home Brand

Guildery came to us with the desire to increase sales and show their industry that they were an impactful and sought-after, celebrity-loved brand.

Guildery, is an e-commerce company offering digitally printed fabrics and other home accessories like pillows, drapes, ottomans, and more. Our team at A Design Partnership was fully integrated as a part of their leadership team. Our primary objectives were four-fold:

• Strategically communicate the founder’s story

• Promote their products online in order to drive traffic and increase sales and volume in the US market

• Garner impactful media coverage of the Guildery brand in an effort to increase designer trade sales

• Launch and secure media placements in the online market and secure partnerships with interior designers and industry influencers

This approach resulted in a multitude of media hits across verticals, including lifestyle, business, technology, and design. Guildery was covered in top media outlets including Business of Home, House Beautiful, Tech Crunch, and more. A Design Partnership also secured partnerships with 45 celebrity and influencer interior designers to push the brand forward.